Position Overview & Responsibilities
The Communications Manager role is a full-time position in the Content Amplification area, specifically focused in developing strategies, content, opportunities and calendars.
This role requires a skilled, collaborative individual to break new ground in how we develop + amplify client and agency messages using Social Media, PR/Reputation Management, Community Management and Media Relations disciplines. This Manager also works closely in social media influencer channels and must demonstrate a strong proactive approach to help counsel clients and prospects.
- Develop and/or coordinate campaign development and execution, including strategy, creative ideation and social media marketing
- Manage, direct and share strategic content that builds meaningful connections and encourages audiences to take action
- Collaborate with the creative team on content and facilitate asset development to produce unique material for clients and Intermark Group
- Continuously advise by capturing and analyzing social data/metrics, trends/insights and best practices. Ability to act on this information and collaborate across teams
- Foster and maintain professional, productive client relationships
- Identify solutions and work with teams, and independently, to drive client success and grow relationships
- Manage fully integrated Content, Influencer and Social Media amplification programs, while helping to develop a communications plan
- Analyze program performance data to make informed decisions about future strategies
- Manage social listening efforts/monitoring of online conversations. Advise on social listening/crisis monitoring results and recommendations
- Monitor news coverage, social media sentiments and provide reports + guidance to clients and teams as needed
- Conduct industry research as needed to develop campaigns that reach client goals
- Identify trends in consumer interactions, analyze engagement data and plan campaigns to build and engage online communities accordingly
- Establish and track key performance indicators for social media campaigns
- Cultivate a culture of support, growth and partnership among team members (in Communications disciplines)
- Serve as an ambassador of Intermark Group’s capabilities as it relates to organic and new business opportunities
- Develop client and Intermark presentations and communications materials
- Help to develop and recommend strategies for the Intermark Group brand and sub brands
Qualifications
- Experience in executing innovative communications strategies and tactics (Social media, PR, owned media)
- Strong social media skills across key platforms
- Passion for client service and an ability to juggle multiple projects and changing priorities
- Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives
- Experience coordinating and/or project managing digital campaigns across social channels such as Facebook, Twitter, Instagram and LinkedIn
- Excellent verbal, written, presentation and problem-solving skills
- Ability to be flexible and precise under aggressive deadlines. Must be both a big picture strategist and have a “do-er” mentality
- Critical thinker who is constantly looking for ways to evolve the capabilities of the agency
- Ability to work across/in multiple client areas, industries and agency departments
Position: Full-time employee
Location: Birmingham, AL or Remote
To apply, email: Ashley.Prewitt@intermarkgroup.com
Please include a PDF of your resume.