Alloy is in search of an articulate and driven SEO Specialist that can help develop & execute our SEO projects with our team and client-partners. The SEO Specialist position leads the execution of Alloy’s SEO discipline and service for client-partners. This role is expected to entail a detailed and communicable understanding of Search Optimization, related strategies, and tactics. This is an opportunity to share your expertise with a wide range of client-partners in a broad spectrum of industries. Working as part of a highly-driven and talented multi-discipline team with a high profile client roster, the SEO Specialist will contribute to the future of our dynamic company. They will work closely with technical leads, designers, and UX/UI strategists to develop optimization plans that attribute to the technical and non-technical opportunities to grow quality traffic. Success will require a driven personality type who embodies a natural tendency to learn, analyze, and communicate.
What You Will Do
- Execute SEO strategy for Alloy and our client-partners
- Help Formulate SEO strategies for Alloy client-partners
- Embody expertise and tactics for all relevant channels (web, blog, app store, etc)
- Translate recommended solutions into actionable tasks
- Own and communicate research, analysis, and design for SEO A/B testing
- Maintain and improve the SEO process as it pertains to the development of digital experiences
- Effectively apply our methodology and thoughtfully enforce standards
- Utilize data, science, and analytics to drive reasoning behind the strategy
- Innovate new opportunities for SEO
- Own KPI’s, benchmarks, and other metrics to demonstrate and track the success of the strategies and tactics
- Plan and communicate with other team members to deliver SEO deliverables (I.e content planning).
Requirements
What we definitely need:
- Embodies excellent communication skills – both written and verbal (must be able to present)
- Handles numerous engagements simultaneously
- Understands technical details and best practices related to search
- Communicates well with executives
- Champions methodology and processes for SEO integration into our existing approaches
- Highly skilled in developing effective keyword targeting strategy, prioritizing SEO initiatives, and executing on planned SEO tactics
- Must be able to provide work samples or case studies of successful execution of SEO tactics and/or other digital marketing initiatives that have led to increases in quality website traffic
- Excels in a fast-paced (sometimes chaotic) environment under tight deadlines
- Naturally organized personality
- Detailed oriented
- Strong communicator
- Highly analytical
- Research-driven decision maker
- High emotional intelligence
- Enjoys autonomy, flexibility, and embraces change
Nice to haves:
- BA or BS preferred educational background preferred
- Experience SEO methodology and technical best practices
- Solid technical background with an understanding of software development processes and web technologies
- The ability to edit some code to adhere to technical best practices is a plus
- 3+ years of SEO experience as a primary job function
Location: Birmingham, AL
Position: Full-time employee
To apply, email: jobs@alloy.digital