The Psychology of Influencer Marketing

The Fyre Festival, one of the greatest fiascos of recent memory, concluded with a recently dismissed class action lawsuit against the perpetrator musician Ja Rule. Although a fiasco, there are lessons to be learned.

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Social Media Influencer DISqualifications

Many an awesome influencer will never realize his/her full earning potential online due to ill-advised social media activity, and many a brand will experience toxic shock that could’ve been easily avoided. Let’s see how!

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