We’re always in the market for great talent. Contact us to inquire about open positions.
Assistant Media Planner
We are looking for an Assistant Media Planner to join our team! The person in this role is responsible for supporting the Media Planners, Media Supervisors and Media Directors on assigned accounts throughout the media planning process. They will work closely with Media Planners and Media Supervisors to develop and maintain media plans, deliver quality campaign execution, and contribute to performance reporting and optimization recommendations.
What You'll Be Doing:
Creating, sending, and organizing completed media vendor RFPs, including requesting vendor media kits and information.
Conduct audience and industry research via media tools and resources to support the Media team in strategy and media planning, including performing MRI/Kantar runs.
Coordinating/attending and participating in meetings with various media vendors and taking notes on calls to send out to larger team as follow ups.
Maintaining account status sheets based on team updates
Help maintain flowcharts, status sheets, budget summaries, plan delivery and research & competitive reports.
Support Media Planner(s) as back-up contact point for internal / external account about media plan implementation and maintenance topics
Support Media team by maintaining appropriate records of all MPAs/MPCs, written directions, recommendations, and vendor contracts, which result in client decisions or approvals, particularly authorizations to proceed with campaign changes.
Perform other related duties as required or assigned such as pulling ad specs, ad screenshots, requesting third-party ad tags from Google Campaign Manager, etc.
Maintaining a clear view of upcoming campaigns, key campaign dates, creative switches, and media buy details.
Owning the contract/insertion/invoicing process
Assist team in pulling campaign performance data from various digital platforms and help format data for visualization.
Assist/own campaign budgeting including documenting current spend and daily budget pacing across digital channels/clients.
Who You Are:
You are natural curious about the advertising industry and ad tech. This translates to an eager interest in learning about the planning process from the ground up and bringing new and innovative ideas and opportunities to the table throughout the planning process.
Possess strong analytical and problem-solving skills
Detail oriented and organized
A self-starter and quick learner
Have strong computer skills – Microsoft Word, Excel, Outlook and PPT – and ability to adapt to/learn new technologies
Effective at time management and prioritization; Able to handle multiple things, sometimes with competing priorities, at one time.
Strong communication skills (written and verbal)
Positive, professional, enthusiastic, and team-oriented professional
We are looking for a Programmatic Media Buyer to join our team! In this role you would be responsible for implementing and executing programmatic campaigns across the Intermark Group client profile. This will include helping with campaign planning and owning all set-up, day-to-day campaign management, and optimization across all programmatic/digital channels. This role will require expertise in the programmatic space to ensure we are meeting the KPIs for clients.
What You'll Be Doing:
Understand and spearhead end-to-end campaign execution and management from set-up to campaign reporting across programmatic channels.
Guide clients through technical set-up requirements like conversion tracking and establishing KPIs.
Handle day-to-day management of campaigns including budget management, campaign optimization, and testing ideation/execution.
Forecast potential results from programmatic activity through analysis of performance and results as well as industry standards.
Analyze and evaluate campaign performance based on KPIs to generate thoughtful optimizations, client recommendations, and insights to drive data storytelling.
Communicate performance results in a digestible and meaningful way that focuses on actional insights for Social team, larger Media team, and the client.
Build strong relationships with partners to ensure we are at the forefront for new opportunities and betas and be on the look-out for new partners to test.
Stay on top of industry trends to ensure continuous growth and innovation.
Understand media planning processes to collaborate effectively with Media Planners on campaign planning including channel mix and forecasting potential results based on trends and performance.
Collaborate with Data Analytics team on pixel implementation, Google Analytics, and other reporting needs for client.
Who You Are:
You are a natural experimenter with a passion for testing & learning. This translates to being able to advise on optimal set-up strategy, articulate expected results at the forefront and summarize the results & recommendations at the conclusion of the test.
Experience within programmatic media buying platforms and ad servers – Adelphic, Google Ads/Google Display & Video 360, Google Campaign Manager, and/or The Trade desk a plus. Experience in Amazon Shopper Marketing a plus as well.
Have a strong understanding of direct response/performance marketing metrics including CPA, ROAS, CAC, CLV, etc.
Experience optimizing programmatic activity, including bid management, creative, and benchmarking.
Advanced Excel skills that enable you to analyze and visualize data to influence optimizations and report finding to larger team/client.
A natural problem solver with an ability to find solutions to questions and problems individually as well as collaborate cross-functionally when needed.
Effective time management and prioritization skills
Familiar with different attribution models: last touch, rules-based, and data-driven
Strong communication skills (written and verbal)
Additional experience across other paid digital media channels is a plus (e.g. Meta Ads, Google Analytics, Google Ads, etc.)
We are looking for a Paid Social Buyer to join our team! In this role you would be responsible for implementing and executing paid social campaigns across the Intermark Group client profile. This will include helping with campaign planning and owning all set-up, day-to-day campaign management, and optimization in-platform across Meta, LinkedIn, TikTok, YouTube, Snapchat, etc. This role will require expertise in the paid social space to ensure we are meeting the KPIs for clients.
What You'll Be Doing:
Deep understanding of the paid social landscape across a variety of platforms but focus on Meta, YouTube, LinkedIn, Pinterest, and TikTok.
Collaborate with both the Media team as well as the PR/ Organic social team on strategy and planning for current and potential clients.
Translate broad media plans and business objectives into tactical, innovative paid social campaigns
Build out campaigns within various platform ad accounts and own day-to-day management of campaigns including budget management, campaign optimization, creative updates, and testing ideation/execution.
Create audience strategy for clients including generating custom audiences and lookalike audiences.
Advise creative department with writing ad copy that drives desired results.
Work with Programmatic Media Buyer to present campaign results in a digestible and meaningful way that focuses on actional insights for Organic Social team, larger Media team, and the client.
Build strong relationships with partners to ensure we are at the forefront for new opportunities and betas and be on the look-out for new partners to test.
Stay on top of new industry and social trends to ensure continuous growth and innovation. This includes communicating new platform updates and opportunities to internal teams as well as client, when necessary.
Contribute to best practices and assist in developing process documents.
Who You Are:
You are a natural experimenter with a passion for testing & learning. This translates to being able to advise on optimal set-up strategy, articulate expected results at the forefront and summarize the results & recommendations at the conclusion of the test.
Experience within Meta Ads, LinkedIn, TikTok and Pinterest is required. YouTube and Snapchat are a plus.
Ability to understand marketing data, building reports, and summarize insights in a meaningful way.
Have a strong understanding of direct response/performance marketing metrics.
Advanced Excel skills that enable you to analyze and visualize data to influence optimizations and report finding to larger team/client.
A natural problem solver with an ability to find solutions to questions and problems individually as well as collaborate cross-functionally when needed.
Effective time management and prioritization skills to handling multiple things, sometimes with competing priorities, at one time.
Strong communication skills (written and verbal)
Additional experience across other paid digital media channels is a plus (e.g., Programmatic DSPs, Google Analytics, Google Ads, etc.)
We are looking for an experienced Media Supervisor to join our team! In this role, you would be responsible for developing and implementing strategic and creative media plans set in solid strategy tied back to our client’s business goals. If you are a curious, self-starter ready to jump in and join a growing media team, then we’d love to talk to you!
Responsibilities:
Setting media strategy and creating media plans that include both traditional and non-traditional media outlets
Managing and mentoring Media Planners and/or Assistant Planners with planning, buying and reporting responsibilities
Overseeing optimization strategies and campaign performance success
Building quality agency and client relationships to become a trusted advisor
Lead and optimize processes to create efficiencies and maintain consistent work quality across team and account list.
Attending client meetings and presenting media plans, performance reports and other media related updates directly to clients
Evaluating media opportunities, prepare media POVs and case studies and stay current on how changes to the media landscape could impact client media plans
Providing consultative strategic direction to clients and agency team members as needed
Preparing audience estimates, budgets and analyzing campaign performance to inform optimization strategies
Preparing and updating media flowcharts and purchase authorizations
Interacting with outside vendors and external business partners regarding various facets of client media activity
Promoting positive working relationships within the media team, agency and vendor community
Requirements:
5+ years media buying/planning experience
Computer Proficiency: Advanced
Skills of Excel is a plus (competency in formulas & functions, pivot tables, charts/data visualization, and conditional formatting)
Strong strategic skills
Very strong presentation skills
Proactive problem-solving ability
A good manager and developer of talent
Highly organized, with the ability to multi-task in a fast-paced environment
Meticulous attention to detail and accuracy
Excellent communication skills, both written and verbal
Strong organizational and analytical skills
Understanding of marketing fundamentals
Deadline-oriented with a sense of urgency
Ability to collaborate well with staff, clients, and vendors at all levels
Self-starter, high energy, assertive, take-charge personality
Hands-on Digital Media Planning and/or Buying experience a plus (Social, Search, or Programmatic)
Strong digital strategy acumen with knowledge & understanding of the programmatic landscape
Account Service at Intermark Group is not about just being a client contact, filter, proofreader or salesperson, it is about facilitating great work.
Facilitating great work comes from:
Establishing credibility and trust
Being engaged and knowledgeable
Job Duties:
Meets regularly with production manager, creative team, traffic manager, media, public relations, interactive/digital, analytics/SEO and accounting to coordinate Agency efforts on behalf of assigned clients.
Develops and delivers Creative Briefs (when possible, in association with Account Planner/Strategist). Posts accurate and detailed change orders and progress reports to agency personnel within 24 hours of notice or decision(s).
Effectively present, sells and defends all agency work and proposals to clients; supports other Account Service team members in these functions. Provides counsel, support, insights and/or research to clients in support of strategies, recommendations or tactics.
Keeps apprised of clients’ brand, products, services and marketing developments.
Regularly checks for and responds promptly to all client communications.
Checks and approves creative concepts and production materials, copy, layouts, scripts and artwork. Coordinates client presentation, feedback and approvals.
Coordinates project timing and budgets (when possible in association with producer and traffic/production manager). Works diligently to keep clients and agency personnel on track with regard to timing and deliverable expectations.
Actively seeks additional projects and new business for client contacts.
Keeps apprised of progress of clients’ projects through traffic/production managers or other relevant team members.
Handles paperwork and maintains files on all client activities, their competition; maintains clients’ correspondence files, approvals, copy, forms, documents and tracking of account service work, etc.
Maintains electronic files on all assigned accounts on the Shared Drive (M:) and Mac Server (when applicable). Details pertinent approvals and client feedback needed for accurate proofreading and meeting of client standards.
Takes minutes/notes at meetings; coordinates and/or purchases food and beverages for agency meetings. Drafts and circulates Conference Report within two business days of meetings.
Routinely attends industry functions, client functions, product launches, agency gatherings or others as needed.
Responsible for assembly of materials for proposals, presentations and client meetings.
Conducts effective, engaging meetings where there is a clear goal for each meeting and a prepared agenda.
Participates in new business pitches and RFPs as necessary.
Administrative Responsibilities:
Opens jobs in Advantage
Responsible for helping to coordinate scheduling of work within the Agency
Issues Purchase Orders for products and services not covered by Producer or Production Manager
Coordinates billing, invoices and monthly Agency projections
Alloy's engineering team combines full-stack engineers with UI/UX engineers and graphic designers to create intuitive user experiences that are reliable, secure, and easily maintainable to meet demand. We are a custom software company providing solutions to a variety of clients in multiple industries including automotive, aviation, and foodservice. We use modern software delivery methodologies and cloud-based infrastructure to consistently deliver value at a sustainable pace. At Alloy, the Tech Lead is responsible for all aspects of the software development process within the project. This includes planning, estimation, research, architecture, organization, tactical planning and strategic planning. As a thought-leader within the organization, we invite Tech Leads to bring past experience to execute, mentor and grow our current development team.
What You Will Do
Provide direction for all of the team’s technical activities; including technical communications, architectural decisions, code reviews, developer training, and complex prototyping.
Produce, document, and review estimates of upcoming work, taking into account various risk factors, team expertise, and past performance, including comparisons of various possible architectures.
Maintain constant expertise on advancements in software engineering, the evolution and status of internal systems, internet trends, competitor activities, and client industry changes; sufficient to make informed decisions on all technical matters.
Drive the technical side of the pre-production stage of software development, including requirements gathering, change management, and the documentation of software designs to ensure quality in the design of large-scale high-complexity projects, scalable frameworks, and reusable platforms.
Ensure the technical team follows best practices and defined processes, including the creation, refinement, documentation, and standardization of new processes and procedures to produce repeatable results.
Plan and oversee detailed assignments for junior staff in each sprint to ensure project success, nurture constant staff growth, deliver on long-term objectives, balance workloads, produce measurable progress on deliverables, ensure quality, and incrementally improve internal systems.
Develop subject matter expertise (SME) in client environments, with an understanding of the client’s industry, required technical architectures, and data structures. Becoming the lead technical communicator with client representatives for both business and technical contacts.
Position team to deliver on future growth, including ascertaining team’s current strengths, weakness, and opportunities, managing team resourcing and hiring, maintaining awareness and expertise on opportunities to expand, share, or improve internal systems, identify and neutralize future threats to team performance and profit, and improve internal processes.
Requirements
What we definitely need:
Knowledge of Javascript and Node-based frameworks such as React, Gatsby, Vue, Next.js, and Express.
Significant experience with public cloud platforms such as AWS, Azure, or GCP.
Strong understanding of database services including SQL, Postgres, and MongoDB.
Successful history of project planning, estimation, architecture, and prototyping.
7+ years of experience developing, deploying, and supporting multiple applications in a production environment.
Working within a team structure demonstrating leadership, counsel and supervision of a group of 3-6 employees to achieve goals contributing to successful projects and growth of the organization.
Nice to haves:
Bachelor of Science in CS or MIS
Technical certifications are a plus
Experience with C#, .Net Core, MVC
Involvement in mobile application development using both native and hybrid technologies with iOS (Swift/Objective-C), Android (Java), React Native, and Xamarin.
Experience with Agile and Scrum methodology best practices
Location: Birmingham, AL Position: Full-time employee To apply, email: jobs@alloy.digital
Digital Project Manager
Alloy is in search of a creative and adaptable Technical Project/Program Manager well versed in all things technical with a passion for partnering with clients to deliver impactful customer experiences. This is an opportunity to share your expertise with a wide range of client-partners on a broad range of projects to help organizations solve their challenges. Working as part of a highly-driven and talented multi-discipline team with a high profile client roster, the Technical Project Manager will contribute to the future of our dynamic company. They will work closely with technical leads when defining the scope of the project, manage the direction of each project, communicate status updates with our client partners, and keep projects on schedule. The role incorporates responsibility for developing plans, aiding execution strategy and helping to improve the performance of the various projects. Success will require strong relationships (both internally and externally) and frequent communications with a wide range of client roles (execution to executive) and expectations to ensure stakeholder visibility into the status of their projects/products. Additionally, the use of varying methods of workflow management including, Agile Methodology (emphasis on Scrum) to complete projects on time, within budget, and within scope are essential.
What You Will Do
Work with the client team members and internal team to define opportunities and solutions
Successfully manage individual client and stakeholder relationships
Translate recommended solutions into actionable tasks
Lead the planning and implementation of quality projects with the client and project team
Facilitate meetings, coordinate resources, and manage multiple streams of work
Ensure that projects are delivered on-time, within scope and within budget, managing changes using appropriate techniques
Effectively apply our methodology and thoughtfully enforce standards
Create and manage project plans, budgets, schedules, and other project documentation, then identify and resolve inevitable issues
Direct multiple concurrent projects and ongoing client engagements
Perform risk and assumption management to minimize thrash
Ensure that all deliverables meet client expectations
Assume the role of Scrum Master or Product Owner, depending on requirements
Requirements
What we definitely need:
Naturally organized personality
Detail-oriented
Strong communicator
Inherently a relationship builder
High emotional intelligence
Enjoys autonomy, flexibility, and embraces change
Embodies excellent written communication skills
Organizes across multiple projects and teams
Manages projects from $30K - $3MM
Communicates well with executives
Multitasks across dynamic projects
Champions methodology and processes
Leads Scrums to effectively identifying and documenting roadblocks and issues
Excels in a fast-paced (sometimes chaotic) environment under tight deadlines
Nice to haves:
Strong educational background, BA or BS preferred
Experience with Agile and Scrum methodology best practices
Solid technical background with understanding in software development processes and web technologies
PMP, CSM, and/or CSPO certification is a plus.
3+ years planning and/or management experience in coordinating technology projects
Location: Birmingham, AL Position: Full-time employee Level: Mid-Level To apply, email: jobs@alloy.digital
Software Engineer – Mobile
Alloy’s engineering team combines full-stack engineers with UI/UX engineers and graphic designers to create intuitive user experiences that are reliable, secure, and easily maintainable to meet demand. We are a custom software company providing solutions to a variety of clients in multiple industries including automotive, aviation, and foodservice industries. We use modern software delivery methodologies and cloud-based infrastructure to consistently deliver value at a sustainable pace.
What You Will Do
Design and implement a mobile application for iOS and Android using React Native, interfacing with back end APIs and databases
Design and deploy AWS infrastructure to host the application in a robust, secure, and performant manner
Develop CI/CD pipelines to build, test, and deploy the application automatically
Guide and mentor other engineers in mobile development to increase our mobile delivery capabilities on other projects
Requirements
What we definitely need:
Developed, deployed, and supported multiple React Native applications in a production environment
Experience with multiple programming languages and frameworks in addition to Javascript/React Native. Our most desired ones are C#, .NET Core, and Node.js. Most of our work is in C# and Javascript, but if you know other languages and think another one would be a better fit for certain tasks, we'd love to hear your ideas.
Strong experience with at least one database platform. Most of our database work has been done in Postgres and SQL Server, but we will also be considering others for the new project
Significant experience with public cloud platforms such as AWS, Azure, or GCP. We use AWS, and are open to trying other platforms if there is a better fit. Nearly all of our apps are cloud-based
Nice to haves:
Bachelor of Science in CS or MIS preferred
AWS certification is a plus
Experience with Agile and Scrum methodology best practices
Location: Birmingham, AL Position: Full-time employee To apply, email: jobs@alloy.digital
Software Engineer
Alloy’s engineering team provides software development and technical expertise to solve practical, real-world problems and build high-end, world-class customer experiences. We maintain existing products, architect new ones, estimate effort and provide informed opinions around what’s possible, reasonable and feasible. We strive to incorporate more DevOps practices into our work every day and to continually leverage the latest cloud computing services. Our engineers are fearless, aggressive makers and problem solvers. We love to combine talents to overcome the obstacles that strike fear in the hearts of most shops. We learn something new every day and never shy away from conversations, music recommendations, or new ideas.
What You Will Do
Develop and enhance a suite of applications written in C# and SQL Server, hosted in AWS
Implement new features and bug fixes and support them through testing and deployment
Migrate legacy, server based applications onto serverless platforms and managed services
Research and pinpoint issues in complex systems with lots of moving pieces
Develop CI/CD pipelines and automated tests to ensure your applications are always in a deployable state
Requirements
What we definitely need:
Takes pride in writing clean, elegant code
Knowledgeable of modern software platforms, patterns, and practices
Strong understanding of web protocols such as TCP, HTTP, and REST
Detail oriented
Able to explain complex concepts in simple terms
Ability and desire to quickly learn new technology
Strong troubleshooting/debugging skills
C#
ASP.NET MVC
Javascript frameworks such as Node.js, React, and Vue
Entity Framework/Dapper
SQL Server
AWS
Git
Nice to haves:
Bachelor of Science in CS or MIS preferred
SQL/.NET/AWS certification is a plus
Experience with Agile and Scrum methodology best practices
Location: Birmingham, AL Position: Full-time employee To apply, email: jobs@alloy.digital
Software Engineer – Frontend
Alloy's engineering team provides software development and technical expertise to solve practical, real-world problems and build high-end, world-class customer experiences. We maintain existing products, architect new ones, estimate effort and provide informed opinions around what’s possible, reasonable and feasible. We strive to incorporate more DevOps practices into our work every day and to continually leverage the latest cloud computing services. Our engineers are fearless, aggressive makers and problem solvers. We love to combine talents to overcome the obstacles that strike fear in the hearts of most shops. We learn something new every day and never shy away from conversations, music recommendations, or new ideas. This position likely requires someone to have been an active professional for several years to be a good fit, but we’re willing to entertain anyone with the chops to impress. The position is located at our headquarters, in Birmingham, Alabama and will require a daily, onsite presence to be most effective. However, at this time we are operating in a remote capacity due to Coronavirus/COVID-19 health guidelines.
What You Will Do
Convert wireframes and full-res mockups into modern, accessible frontend code
Create user interfaces for new features and enhancements to a suite of new and existing applications
Research and develop solutions to user interface problems
Develop templates for applications built in React
Requirements
What we definitely need:
Detail-oriented problem solver
Knowledgeable of modern software platforms, patterns, and practices
Experience designing and developing modern user interfaces
Design applications including Adobe XD, Sketch, and Figma
Strong understanding of HTML, CSS, and JavaScript
JavaScript frameworks such as React, Gatsby, and Vue
CSS frameworks such as Bootstrap 4 and TailwindCSS
Ability and desire to quickly learn new technology
Git
Nice to haves:
Strong understand of ADA and accessibility
Technical SEO and marketing dev experience
jQuery
Trellis/Vagrant/Ansible
Experience with headless CMS, such as ButterCMS, Contentful, Sanity
Location: Birmingham, AL Position: Full-time employee To apply, email:jobs@alloy.digital
Lead Designer
Alloy is in search of a Lead Designer that can champion and lead Alloy in designing aesthetically pleasing, highly-usable, and science-driven digital experiences (websites, web apps, and mobile apps). The lead designer is responsible for working with Alloy’s strategy, UX/UI, and engineering teams to deliver behavioral-driven, modern, and innovative experiences. This role is expected to understand and leverage design best practices while marrying them with aesthetically pleasing and relevant design approaches. This is an opportunity to share your expertise with a wide range of client-partners in a broad spectrum of industries. Working as part of a highly-driven and talented multi-discipline team with a high profile client roster, the Lead Designer will contribute to the future of our dynamic company. They will work closely with technical leads, UX/UI, strategists, and client-partners to design and explain/present strategies. Success will require a driven personality type who embodies a natural tendency to learn, analyze, and communicate.
What You Will Do
Help lead modern design practices that are derived from behavioral sciences
Research and design digital experiences that are contemporary and at times, innovative
Work with UI strategist to leverage existing deliverables (data, analysis, research, competition) to create highly-usable designs
Lead design workshops with Alloy’s client-partners
Understand and instill usability best practices and deliver highly usable, iterative designs (based on data and user feedback)
Own and communicate research, analysis, and design for A/B, multivariate testing
Serve as a stakeholder and key client communicator of design best practices and reasoning
Maintain and own the design approach that collaborates with and includes our client-partners
Understand basic application development and how it impacts design
Utilize behavioral sciences to drive design decisions
Be aware of brand standards, elements, and messaging that impact the design
Incorporate brand authenticity into designs
Build prototypes (utilizing design tools) to represent functional compositions
Own KPI’s, benchmarks, and other metrics to demonstrate and track the success of design strategies
Requirements
What we definitely need:
Naturally detailed personality
Strong communicator of design concepts and strategies
Analytical enough to understand and have an interest in data
Research-driven decision maker
High emotional intelligence
Easily understands and communicates complex concepts
Enjoys autonomy, flexibility, and embraces change
Embodies excellent communication skills - both written and verbal (must be able to present)
Handles numerous engagements simultaneously
Champions design and usability best practices
Communicates well with executives
Champions methodology and processes for design approaches
Highly skilled in designing experiences that are aesthetically pleasing
Must be able to provide design examples representing talents and skills
Excels in a fast-paced (sometimes chaotic) environment under tight deadlines
Understands and analyzes user interaction data
Leverages design and prototype tools to create compelling interactive compositions
Nice to haves:
Strong educational background, BA or BS preferred
Experience in developing numerous designs across multiple formats (web, mobile, apps)
Understands usability best practices
Aware of design trends and techniques
Familiarity with interaction data from google analytics
Knowledge of behavioral sciences and behavioral economics is a plus
3+ years of digital design as a primary job function
Location: Birmingham, AL Position: Full-time employee To apply, email:jobs@alloy.digital
SEO Specialist
Alloy is in search of an articulate and driven SEO Specialist that can help develop & execute our SEO projects with our team and client-partners. The SEO Specialist position leads the execution of Alloy’s SEO discipline and service for client-partners. This role is expected to entail a detailed and communicable understanding of Search Optimization, related strategies, and tactics. This is an opportunity to share your expertise with a wide range of client-partners in a broad spectrum of industries. Working as part of a highly-driven and talented multi-discipline team with a high profile client roster, the SEO Specialist will contribute to the future of our dynamic company. They will work closely with technical leads, designers, and UX/UI strategists to develop optimization plans that attribute to the technical and non-technical opportunities to grow quality traffic. Success will require a driven personality type who embodies a natural tendency to learn, analyze, and communicate.
What You Will Do
Execute SEO strategy for Alloy and our client-partners
Help Formulate SEO strategies for Alloy client-partners
Embody expertise and tactics for all relevant channels (web, blog, app store, etc)
Translate recommended solutions into actionable tasks
Own and communicate research, analysis, and design for SEO A/B testing
Maintain and improve the SEO process as it pertains to the development of digital experiences
Effectively apply our methodology and thoughtfully enforce standards
Utilize data, science, and analytics to drive reasoning behind the strategy
Innovate new opportunities for SEO
Own KPI’s, benchmarks, and other metrics to demonstrate and track the success of the strategies and tactics
Plan and communicate with other team members to deliver SEO deliverables (I.e content planning).
Requirements
What we definitely need:
Embodies excellent communication skills - both written and verbal (must be able to present)
Handles numerous engagements simultaneously
Understands technical details and best practices related to search
Communicates well with executives
Champions methodology and processes for SEO integration into our existing approaches
Highly skilled in developing effective keyword targeting strategy, prioritizing SEO initiatives, and executing on planned SEO tactics
Must be able to provide work samples or case studies of successful execution of SEO tactics and/or other digital marketing initiatives that have led to increases in quality website traffic
Excels in a fast-paced (sometimes chaotic) environment under tight deadlines
Naturally organized personality
Detailed oriented
Strong communicator
Highly analytical
Research-driven decision maker
High emotional intelligence
Enjoys autonomy, flexibility, and embraces change
Nice to haves:
BA or BS preferred educational background preferred
Experience SEO methodology and technical best practices
Solid technical background with an understanding of software development processes and web technologies
The ability to edit some code to adhere to technical best practices is a plus
3+ years of SEO experience as a primary job function
Location: Birmingham, AL Position: Full-time employee To apply, email:jobs@alloy.digital
Quality Assurance Analyst
Alloy is in search of a detail-oriented and driven QA Analyst that can help our team in providing the best possible software application experiences for our client-partners. The QA Analyst will be responsible for estimate, develop, and execute tests and test plans for different types of software applications (web & mobile). This is an opportunity to share your expertise with a wide range of client-partners in a broad spectrum of industries. Working as part of a highly-driven and talented multi-discipline team with a high profile client roster, the QA Analyst will work closely with technical leads, developers, and engineers to continually test and improve the applications we build. Success will require an individual that thrives in a problem-solving setting and also embodies a natural tendency to learn, analyze, and communicate.
What You Will Do
Design and execute test plans for Alloy and our client-partners to ensure that the software delivered is fit for purpose and meets business needs
Assist with capture and clarification of business requirements and translate to test requirements
Ensure that defects can be reproduced and documented in sufficient detail for developers to locate and amend the incorrect code
Manage the defects found during the testing phase and work with stakeholders to prioritize and resolve them
Assist with establishing new processes, practices, procedures and quality standards as necessary
Work with Alloy development team on integrating automated testing
Continually improve Alloy’s QA process by keeping up to date with latest testing technologies
Requirements
What we definitely need:
Analytical skills and attention to detail
Excellent problem solving skills relative to testing and technical issues
Strong communicator
Research-driven decision maker
High emotional intelligence
Enjoys autonomy, flexibility, and embraces change
Team player and the capacity to work with multiple project members
Embodies excellent communication skills - both written and verbal (must be able to present)
Handles numerous engagements simultaneously
Understands technical details and best practices related to development
Works well in both team and self-directed work environments
Champions methodology and processes for QA integration
Proven track record of getting things done with short timelines and in dynamic teams/environments
Nice to haves:
Strong educational background, BA or BS preferred
Experience agile methodology and best practices
Knowledge of industry standards in software development and quality engineering process
The ability to edit some code to assist in testing automation is a plus
3+ years of QA experience as a primary job function
Location: Birmingham, AL Position: Full-time employee To apply, email:jobs@alloy.digital
Marketing Manager
Alloy is in search of a self-motivated, analytical, and creative Marketing Manager that can coordinate all marketing activities, drive outbound lead generation, develop a content marketing plan and execute it. The ultimate goal will be to generate qualified leads and opportunities for Alloy’s services. Regular tasks will include meeting with the branding team to establish content calendars and make assignments (including website improvements and updates), developing and distributing content via email and social media, creating outreach campaigns, managing digital media efforts, and tracking data to optimize efforts. In addition, the role would send emails and LinkedIn outreach messages to vertical targets and one-to-one emails to "warm" targets that have interacted with the company and/or content.
The successful candidate needs strong project management skills, an affinity for working with communications and marketing automation software, and enjoys tracking results and learning from them. They will need to be an organized, process-oriented person with great interpersonal writing skills. They will work with a team but many tasks will be done without assistance, so they will need to be self-motivated.
What You Will Do
Strategize, create, and manage a marketing plan
Create and project manage a content and campaign calendar
Manage the collection and analysis of interaction data to inform the strategy and optimize efforts
Ensure the development and distribution of content to drive awareness of Alloy, thought leadership, and our services
Leverage email, CRM, and marketing automation tools to execute campaigns and permutations to drive need-based opportunities
Track analytics from our website and other channels to understand and evaluate marketing impact
Coordinate improvements to website to synthesize with marketing efforts
Email or communicate with warm targets to develop relationships and conversations about how Alloy can help them
Develop and grow contacts and Alloy followers
Manage social media efforts
Requirements
What we definitely need:
Self-starter, someone who can take initiative and employ critical thinking
Enjoys autonomy, flexibility, and wants to drive change
Excels in a fast-paced environment
Multitasks across dynamic projects
Easily develops and maintains personal relationships
A natural communicator - embodies excellent written communication skills
Detail-oriented
High level of organization
Interest in technology and aptitude to learn quickly
Strong communicator
Embodies excellent communication skills - both written and verbal
Handles numerous tasks simultaneously, prioritizes, and executes with efficiency
Communicates well with executives
Understands social media and how to leverage it
Champions methodology and processes for marketing efforts
Manages projects well, can delegate tasks, and follows through
Excels in a fast-paced (sometimes chaotic) environment under tight deadlines
Analytical skills to interpret interaction data
Nice to haves:
3+ years of experience of digital, communications, or business development experience
Familiarity with CRM, Marketing Software, Email, and Communication tools
Bachelor's Degree in Marketing, Communications or a related field preferred
Embodies a base-level understanding of SEM and digital media
Location: Remote or Atlanta, GA / Birmingham, AL Position: Full-time employee To apply, email:jobs@alloy.digital