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Entry Level Media Assistant

Intermark is looking for entry level media people!

Ideal candidates are students of popular culture – TV, gaming, music, social media, movies, etc., tech enthusiasts, marketing mavens and preferably fans of the advertising business.

It is also important to be detail-oriented, self-motivated, a team player and have strong basic math skills.

Recent college degrees in advertising, media studies, marketing or related fields are preferred but not mandatory.

Intermark Group offers a great work environment, competitive salaries and a full range of benefits, including health, dental, vision, life and disability insurance, 401(k) and more. 

To apply for this job, email Jim Poh. Please include a PDF of your resume. 

Analyst – Digital Media

Intermark Group is looking for a Digital Media Analyst to help us track and report on digital media performance and related activities.

Skills, abilities, experience and qualifications

  • Ability to create tracking pixels and conduct QA
  • Ability to place pixels with working knowledge of back end website maintenance
  • Expertise in tagging and trafficking ads especially in DCM
  • Ability to troubleshoot tagging based on KPI
  • Ability to troubleshoot website performance issues
  • Experience with (or knowledge of) digital media buying through DSPs
  • Up-to-date knowledge of industry standards and best practices related to tagging, including proper implantation
  • Good communication skills on technical topics; can act as translator between client/media buyers/vendors
  • Attention to detail and ability to juggle time-sensitive assignments for multiple clients
  • Ability to create, maintain, and analyze automated reporting systems
  • Initiative to proactively investigate patterns or issues seen in data
  • Ability to extract a story from raw data and build comprehensive reports to illustrate that story and communicate the effectiveness of campaigns
  • Experience with website tag management and implementation especially in Google Tag Manager
  • Google Analytics and Facebook Blueprint certification
  • Mastery of TapClicks or other dashboard/data visualization tools
  • Experience with NetBase or other Social Media analysis software
  • Up-to-date on best SEO practices
  • Fluent in Regex
  • Experience with website platforms such as WordPress, Squarespace, etc.
  • Experience with website development tools
  • Ability to analyze code and pinpoint issues

THIS POSITION WILL BE BASED IN BIRMINGHAM, AL. RELOCATION ASSISTANCE MAY BE PROVIDED.

Intermark Group offers a great work environment, competitive salaries and a full range of benefits, including health, dental, vision, life and disability insurance, 401(k) and more. 

To apply for this job, email Jim Poh. Please include a PDF of your resume.

Experienced Account Service Professionals

Account Service at Intermark Group is not about just being a client contact, filter, proofreader or salesperson, it is about facilitating great work.

Facilitating great work comes from:

  • Establishing credibility and trust
  • Being engaged and knowledgeable

Job Duties:

  • Meets regularly with production manager, creative team, traffic manager, media, public relations, interactive/digital, analytics/SEO and accounting to coordinate Agency efforts on behalf of assigned clients.
  • Develops and delivers Creative Briefs (when possible, in association with Account Planner/Strategist). Posts accurate and detailed change orders and progress reports to agency personnel within 24 hours of notice or decision(s).
  • Effectively present, sells and defends all agency work and proposals to clients; supports other Account Service team members in these functions. Provides counsel, support, insights and/or research to clients in support of strategies, recommendations or tactics.
  • Keeps apprised of clients’ brand, products, services and marketing developments.
  • Regularly checks for and responds promptly to all client communications.
  • Checks and approves creative concepts and production materials, copy, layouts, scripts and artwork. Coordinates client presentation, feedback and approvals.
  • Coordinates project timing and budgets (when possible in association with producer and traffic/production manager). Works diligently to keep clients and agency personnel on track with regard to timing and deliverable expectations.
  • Actively seeks additional projects and new business for client contacts.
  • Keeps apprised of progress of clients’ projects through traffic/production managers or other relevant team members.
  • Handles paperwork and maintains files on all client activities, their competition; maintains clients’ correspondence files, approvals, copy, forms, documents and tracking of account service work, etc.
  • Maintains electronic files on all assigned accounts on the Shared Drive (M:) and Mac Server (wen applicable). Details pertinent approvals and client feedback needed for accurate proofreading and meeting of client standards.
  • Takes minutes/notes at meetings; coordinates and/or purchases food and beverages for agency meetings. Drafts and circulates Conference Report within two business days of meetings.
  • Routinely attends industry functions, client functions, product launches, agency gatherings or others as needed.
  • Responsible for assembly of materials for proposals, presentations and client meetings.
  • Conducts effective, engaging meetings where there is a clear goal for each meeting and a prepared agenda.
  • Participates in new business pitches and RFPs as necessary.

Administrative Responsibilities:

  • Opens jobs in Advantage
  • Responsible for helping to coordinate scheduling of work within the Agency
  • Issues Purchase Orders for products and services not covered by Producer or Production Manager
  • Coordinates billing, invoices and monthly Agency projections
  • Prepares estimates for client work

Requirements:

MUST have Agency experience; Minimum 5 years in similar Account Service capacity preferred.

To apply for this job, email Paul Brusatori. Please include a PDF of your resume. 

Assistant Digital Media Analyst

Intermark is looking for an Assistant Digital Media Analyst to help us track and report on digital media performance and related activities. Ideal candidates will have

Skills, abilities, experience and qualifications

  • Attention to detail and ability to juggle time sensitive assignments for multiple clients
  • Related coursework in college
  • Up to date knowledge of digital media industry
  • Experience in or knowledge of digital media buying especially through DSP
  • Initiative to investigate issues seen in data proactively
  • Google Analytics, Google Adwords and/or Facebook Blueprint certification
  • Familiarity with Tableau or other dashboard/data visualization tools
  • Experience with NetBase or other Social Media analysis software

Intermark Group offers a great work environment, competitive salaries and a full range of benefits, including health, dental, vision, life and disability insurance, 401(k) and more. 

To apply for this job, email Jim Poh. Please include a PDF of your resume.

Digital Media Buyer

Intermark Group is looking for a Digital Media Buyer to purchase all forms of digital media for Intermark clients. The Digital Media Buyer will be an important member of the media team and will work directly with the SVP Media and Communications Director. Strong experience with digital media buying and a working knowledge of performance analytics are required.

Key Digital Media Buyer responsibilities include:

  • Staying informed on industry developments and best practices
  • Negotiating pricing and terms for advertising purchases considering client requirements, media availability, media specifications and our pricing structures.
  • Trafficking ads
  • Managing day to day operations of digital media campaigns
  • Proactively identifying issues with campaign performance
  • Analyzing campaign data and develop tactics and strategies to continuously scale spend and improve conversion performance and efficiencies.
  • Assisting with client billing, invoice discrepancies etc.

Core Competencies:

  • Ability to juggle many time sensitive projects
  • A strong understanding of technical aspects of digital advertising
  • Working knowledge of Google DCM, specifically tag generation and implementation
  • Experience working with DSP’s especially Adelphic
  • Understanding of digital media trafficking, tagging etc.
  • Google Adwords certification – ability to create effective SEM campaigns
  • Facebook Blueprint certification – experience with Facebook campaigns
  • Comfortable presenting media recommendations and reports to clients

Intermark Group offers a great work environment, competitive salaries and a full range of benefits, including health, dental, vision, life and disability insurance, 401(k) and more. 

To apply for this job, email Jim Poh. Please include a PDF of your resume. 

Media Buyer – Broadcast/Traditional Media

Intermark Group is seeking an experienced Broadcast Media Buyer. Candidates must have extensive experience negotiating and buying broadcast media at the local market level. Automotive or other fast-paced retail-oriented account experience preferred. Working knowledge of digital audio and video buying would be helpful as well.

Responsibilities

  • Utilize market research to understand the target audience and media habits
  • Negotiate rates and schedules, taking into consideration market conditions, historical pricing, pre-emption levels, etc.
  • Maintain all market buys and projects from beginning to end
  • Post and analyze media campaign performance
  • Manage market budgets
  • Reconcile invoices each month
  • Coordinate with Traffic to ensure all confirmed buys are uploaded in a timely manner
  • Direct and train Media Assistants

Skills, abilities, experience and qualifications

  • Strong attention to detail and ability to work within a fast-paced environment
  • 3-7 years' experience of media planning/buying
  • Must have a proficient understanding and working knowledge of media measurements
  • Bachelor's degree preferred, with focus on Marketing, Advertising or Communications
  • Experience evaluating and purchasing local broadcast schedules
  • Excellent negotiating skills
  • Strong written/verbal communication skills
  • Ability to multi-task and work under pressure
  • Ability to analyze and interpret research data
  • Ability to work independently but also as part of a team
  • Self-motivated and adaptable
  • Good interpersonal skills and relationships with vendors
  • Experience with media buying software, such as Strata, Nielsen, TAPSCAN and/or SQAD
  • Proficient in basic computer programs, such as Microsoft Office

THIS POSITION WILL BE BASED IN BIRMINGHAM, AL. RELOCATION ASSISTANCE MAY BE PROVIDED.

Intermark Group offers a great work environment, competitive salaries and a full range of benefits, including health, dental, vision, life and disability insurance, 401(k) and more. 

To apply for this job, email Jim Poh. Please include a PDF of your resume.